Under the supervision of the UNODC Regional Coordinator, Human Trafficking & Migrant Smuggling, based in Bangkok, the consultant will carry out the following tasks. 1. Campaign Planning and Coordination • In collaboration with the external company conduct required stakeholder mapping and research with respect ongoing information campaigns regarding trafficking into scamming (stakeholders implementing it). • Develop a detailed multi-country, campaign plan, including timelines, deliverables, adequate channels, and milestones, that the external company shall follow throughout the campaign implementation. • Coordinate with UNODC Human Trafficking & Migrant Smuggling team, ROSEAP Communications Officer, and external company at the planning stage to ensure alignment with campaign objectives and UNODC standards. • Monitor campaign implementation throughout, liaising with external company focal points as agreed. • Liaise with UNODC experts, stakeholders, and partners to integrate their input and secure their support throughout campaign implementation. 2. Stakeholder Engagement • Engage with key stakeholders, including governments, NGOs, private sector and international organizations, to amplify the campaign reach. • Foster partnerships and collaborative initiatives that support the campaign's objectives, including, for example, with regional airlines and social media companies established in Southeast Asia. 3. Campaign Implementation • Oversee the production and distribution of campaign materials, ensuring quality and consistency. • Manage the deployment of campaign across various channels, including social media, traditional media, and through private sector partnerships. • Support organizing regional/national events. • Coordinate with country offices to adapt and localize campaign materials as needed, including translating materials into local languages. 4. Monitoring and Evaluation • Develop and implement a monitoring and evaluation (M&E) framework to assess the campaign's impact. • Collect and analyze data on campaign reach, engagement, and effectiveness from the external company and evaluate campaign impact and success. • Prepare regular reports on campaign progress and outcomes throughout campaign implementation, highlighting key insights and recommendations. Prepare a final report once campaign ends with overall campaign evaluation and lessons learned.